1:1 Product Performance Coaching

Good PMs master the details of today.

Great PMs stay anchored in the vision of tomorrow.

I help Senior PMs to SVPs of Product evolve into stronger operators and inspiring leaders who deliver meaningful impact for their teams, organizations & customers.

Are you onboarding or were you recently promoted and need support with…

◼️ An impact plan beyond the standard 30/60/90. Product roles vary and every career jump deserves an intentional approach.

◼️ Guidance for leadership transitions, from ICs to the C-Suite, with thought partnership to navigate the challenges of a new endeavor.

◼️ A strategy to build authentic relationships. Product is people and relationships are everything.

Or simply seeking thought partnership to manage the day-to-day…

◼️ You question whether your team trusts your product expertise and your imposter syndrome is showing.

◼️ You’re overwhelmed by your to-do list and uncertain if you’re prioritizing the right tasks.

◼️ You're in daily reactive mode, draining your energy and stalling your career. There has to be a better way.

I’ve coached Product teams like yours. I spent 12+ years working in world-class product teams at Spotify, Audible, and SoundCloud.

I was a Super IC →

I mastered product discovery, learned how to influence without authority, navigated imposter syndrome as a non-technical PM & climbed the corporate ladder within massive, global companies.

Then a Director →

I operated as a player-coach, managed up at a FAANG company, handled product visions and strategies for multiple product areas simultaneously & hired a coach to take me to the next level.

I’m now a Product Coach →

I’ve coached 100+ product people, from aspiring PMs to VPs of Product, taught students Product at Cornell Tech & built a global community of Product Leaders hosting networking breakfasts around the world. I’ve live and breathe product.

What you’ll get in 1:1 coaching

◼️ Two Coaching sessions Per Month

Get two 60-min coaching sessions per month, 6 month minimum.

*I offer in-person sessions in the NYC area.

◼️ Unlimited Content Review

Get a bonus collaborator on your written materials, like product strategy drafts and go-to-market plans. I’ve done them all so I can help you too.

◼️ Unlimited Async Support

Get unlimited email and loom support throughout the month.

I support you 24/5.

We’ll work well together if…

◼️ You have 5-8+ years of hands-on product experience.

◼️ You’re empowered and believe that the best product efforts come from collaboration.

◼️ You recognize that craft is important but relational product skills are the key to your success.

And if this isn’t you, reach out anyway. I run a community of 100+ global coaches, so I can help you find the right coach.

  • "The reason I chose Jori is because she's been in product—she gets it. Everyone can tell you to set boundaries, but what does that actually look like in a product role? I didn’t just want an article to read; I wanted someone to talk to, someone who could really understand the challenges I was facing in real time. The fact that she's worked with people at different types and sizes of companies, and at big-name companies, gave me confidence.

    Product @ Twilio

  • “I was fortunate to have Jori as my coach as I transitioned into a more senior role. She expertly helped me navigate the waters of complex stakeholder management and effective communication, providing practical guidance and real-world examples along my journey. Jori not only accelerated my learning but gave me the confidence to take on challenging projects and make strategic decisions with conviction.

    Product @ Youtube

  • “What I appreciated most was how actionable everything was. Jori provided resources and a process that I literally used to think about my next moves… Each session left me feeling energized and motivated, with more clarity and confidence. Jori helped me take ownership of situations that felt out of control, and I've come away with a contract with myself to prioritize what’s right for me.”

    Product @ Meta

My clients work at companies like

If any of this resonates…

◼️ Read Product Therapy and follow me on LinkedIn to familiarize with my work.

◼️ Join me at a Product Leader Breakfast. I’d love to host you!

◼️ Schedule a discovery call to see how I can support you and your team.